With the start of new decade, a trucking company is taking steps to promote it's effort to emerge from the recession with the re-dedicated attitude of a transportation industry leader. As a part of PAM Transport's efforts to update their brand, a revised logo and additional graphics are being applied to the company's fleet of trucks. The company has retained it's red and black motiff in the newest rendition of a classic trucking logo. The first newly-decaled trucks began appearing this week at the trucking company's home offices in Tontitown, AR. I've uploaded some photos of the new look on Flickr. PAM Transport has long been a popular trucking company known for its paid truck driver training program. Many truck drivers began their trucking careers by attending cdl training sponsored by PAM Transport. I'm sure many veteran drivers will recognize the trucks even with the new look.